Digital Marketing Strategist Job Description
Job summary 1
We are searching for a Digital Marketing Strategist to support our Marketing Director and sales organization as we look to continue our explosive growth trajectory. You will be something of a marketing all-rounder with a strong bias towards digital demand generation, campaign management, website optimisation and online content creation. The ideal individual also will also possess strong organizational skills in order to manage multiple marketing initiatives, and razor-sharp analytical skills in order to examine the effectiveness of our campaigns including PPC, SEO, email, social media, our website and other third-party content delivery platforms. We are looking for the right team member who is willing to roll up their sleeves and take full ownership of our digital strategy from conception through to delivery.
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We are currently seeking a Digital Marketing Strategist. Our online marketing services include professionally designed websites, Social Media management, video marketing, pay-per-click (PPC) advertising, and a custom, advanced SEO solution. The Digital Marketing Strategist leads a team of experienced digital marketing professionals in providing services to SMB health clients. The Digital Marketing Strategist must have good independent work and organizational skills. As the Team Lead for the digital marketing team you will be a resource for the team in terms of best practices and knowledge as well as making sure policies are being followed. You will help the team with client escalations and be able to independently solve problems and efficiently delegate work. The Digital Marketing Strategist is also responsible for creating the digital marketing content strategy for our clients, doing keyword research, creating a plan, and timetable for SEO optimization, and being a mentor to the team. Good communication and interpersonal skills are a requirement. The Strategist will report to the Director of Professional Services and the Manager of professional services and will be expected to present and explain reports and initiatives to the management team. This job requires a good working knowledge of SEO best practices, web technology including HTML and CSS. Google AdWords experience and certification is a requirement. Google Analytics certification is a plus. Supervisory experience is also recommended.
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The Digital Marketing Strategist is responsible for managing the strategy and execution of digital media at University and other affiliates associated with the University System with budgets up to $35MM. This position is responsible for updating optimizations in the platforms and updating budget changes on a day to day basis to affect performance and increase lead volume which ultimately generates revenue. While this position does not have direct reports, it is expected that the Digital Marketing Strategist will help with mentoring, coaching and training of junior team members.
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We are looking for a Digital Marketing Strategist to join our team. The Digital Marketing Strategist is responsible for the development, execution and analysis of digital marketing initiatives.
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As an Digital Marketing Strategist within the Company you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world.
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The Digital Marketing Strategist‘s primary function is to manage the email marketing platform and related lists, templates and landing pages. Specific work includes managing the email functions of our Salesforce Marketing Cloud business unit, creating and optimizing email templates, managing lists and data extensions, sending emails and newsletters and supporting and training the other users of the system. The Digital Marketing Strategist is the primary source of communication to all stakeholders and content owners for the email marketing system and related projects. This role will also learn and take on other CRM management, such as data flow management and lead tagging. This role will also perform light front-end development (HTML, CSS), troubleshooting, application setup and configuration, as needed. This position will also work to support the organization's strategies and goals relative to internal and external communications.
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As the Digital Marketing Strategist, you will be responsible for Company’s website and digital footprint in accordance with the marketing and business strategy. This role will require an individual to develop, manage and maintain the website and subdomains internationally. You will ensure all websites are search engine optimized as well as ensure a smooth online customer journey. Additionally, you will be expected to work alongside regional departments to ensure all digital marketing campaigns, both organic and paid, are up to Company’s standards. You will be responsible for reporting, analyzing, and providing data-driven recommendations to improve the performance of Company’s digital presence. The successful candidate must be a team player who enjoys collaboration and creativity to drive excellence and innovation.
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We're looking to take its digital engagement to the next level. If you have a passion for digital marketing and are excited at the opportunity to join a rapidly growing company that offers a start-up type environment, this could be the opportunity for you! This Digital Marketing Strategist position would be the sole digital marketer on an in-house marketing team. We’re looking for someone with ambition who can first demonstrate success in this role, and then step into a management position and build a digital team within the marketing department. The ideal candidate is a well-rounded digital marketer with a hunger to learn more and take on more responsibility. They like to stay current with digital marketing best practices, continually testing and refining their process. They’re innovative and have a vast digital marketing tool box and are ready to take ownership of their own initiatives. This role works independently and in collaboration with other creative professionals to ensure all digital content is searchable, shareable, and genuinely engaging.
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Digital Marketing Strategists at Thomas are the strategic decision makers for our clients' full service marketing programs. Utilizing skills in marketing and project management, this role is instrumental in the successful execution of ever-evolving campaigns for B2B companies in the industrial/manufacturing sector. The Digital Marketing Strategist leads their clients’ campaigns, but also collaborates with clients’ internal stakeholders to maximize marketing efforts while reinforcing the client’s brand, digital presence, and voice. This role frequently leverages SEO, SEM, email, content development, social media, and paid advertising strategies for clients’ programs. Team members in the Strategist role work closely with a cross-departmental team of functional marketing experts and share ideas with other Strategists. This role reports directly to a team Account Manager.
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We're looking for a Digital Marketing Strategist.
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