Digital Media Specialist Job Description

Job summary 1

The Digital Media Specialist performs media responsibilities including preparation and creation of publications, websites, videography, photography and other digital communications. Assists in the implementation and promotion of the City’s initiatives, programs, events and vision. Duties include, but are not limited to: researching, writing, producing, photographing and video content creation and editing; developing social media content and managing the city's social/emerging media presence, including monitoring trends, algorithms and legal considerations; designing and updating information on City related websites, digital displays, and advertisements/publications; assisting with branding/marketing, including strategic planning and implementation across a variety of media. Responsible at times for working with departments to promote their individual initiatives, programs, events and goals. Duties may also include assisting with the development and distribution of news releases, fostering positive media relations, participating and training in emergency management operations. May manage contact with third-party marketing companies as needed.

Duties & Responsibilities 1

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Requirements & Skills 1

Job summary 2

The Digital Media Specialist will collaborate with other internal team members to implement and measure all national paid social media campaigns. This position will assist with the planning and execution of paid social media programs, focusing on opportunities to improve related KPIs and exceed goals, communicate key initiatives, dates and promotions, and stay abreast of changes in the online marketing environment to support the objectives of the organization.

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Job summary 3

We are seeking a Digital Media Specialist who will support the Acquisition Manager in accelerating subscriber growth. This Media Specialist will be responsible for managing the day-to-day execution, optimization, and reporting across paid search, paid social, affiliate network and direct partnerships. This role will ensure that campaigns are set up properly, and provide thoughtful analyses of campaign results and strategies. The Digital Media Specialist will work cross-functionally across multiple teams keeping them informed of the overall growth strategy, troubleshoot tracking/pixels, assist with billing inquiries and month end accruals. This role will help expand customer acquisition on growth/test channels such as Amazon Ads, TikTok, Google Shopping, YouTube, Snapchat. Programmatic experience preferred, but not required.

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Job summary 4

The Digital Media Specialist is responsible for supporting the development and maintenance of a digital media strategy. Responsible for leading digital marketing efforts, coordination of marketing campaigns, content management, monitoring traffic and responding to feedback. Various digital properties include websites, apps, email, SMS and digital experience content.

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Job summary 5

We are looking for an enthusiastic and experienced Digital Media Specialist to join our award-winning digital department on a full-time basis. The ideal candidate for this position is someone who can manage multiple accounts of varying complexities across multiple clients and possesses the ability to work well under pressure. You will manage paid search and programmatic campaigns that achieve or exceed our clients’ goals and objectives. Candidates should have a strong understanding of paid search, digital marketing strategy, industry trends, and the ability to implement changes to improve client KPI’s. Previous experience managing programmatic campaigns is a plus, but not required.

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Job summary 6

We is looking for a full-time Digital Media Specialist to join our national award-winning in-house Communications Team. This position will use digital media strategies to support the firms’ business development and recruiting efforts. Whether it’s general brand awareness, promoting a service in a new market, or helping to source qualified candidates for our recruiting team, the ideal candidate will be well versed in all aspects of Digital Media and comfortable managing paid advertising campaigns to ensure our message is front of targeted audiences.

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Job summary 7

The Digital Media Specialist is responsible for the design and development of digital components of the Company's marketing efforts including the development of the website, digital advertising, email templates, digital signage, and social platforms.

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Job summary 8

We are looking for an experienced Digital Media Specialist who will work together with the client, the account team, and the creative department, to ensure that KPI’s plus objectives are met. Using a mixture of market research, analysis, pricing structures, and client considerations, the paid digital specialist is ultimately responsible for making sure the ad campaign meets client’s goals.

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Job summary 9

We are looking for a highly motivated, detail-oriented individual with technical aptitude and a desire to learn. The Digital Media Specialist will be responsible for executing, managing & optimizing at adtech platform across multiple channels, platforms and devices including display, video, mobile, OTT, and audio advertising to support our clients' digital campaigns. This includes campaign setup, budget management and campaign optimizations to ensure client KPIs are achieved. This role requires a highly collaborative individual who is analytical and uses data-enabled problem-solving capabilities to deliver flawless campaign execution. Additional key functions include working with business development to identify, shape and drive operation improvements and serve as a subject matter expert to internal teams and external teams on partner operations. Continually seeking ways to share insights and enhance the operational processes is a key component of this role.

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Job summary 10

We are seeking a Digital Media Specialist to develop and execute digital media production assignments requiring fully developed skills and understanding of area of specialization. Partner with internal and external clients regarding digital media equipment and services.

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