10 Best Digital Media Planner Job Descriptions

Digital Media Planner Job summary 1

We are seeking an energetic, data-driven, and innovative Digital Media Planner with experience negotiating media buys directly with vendor partners to join our Paid Media team. You should thrive on developing multi-channel media recommendations, meeting with vendors, negotiating media buys, and ensuring campaigns are executed as planned. Equally as important to your negotiation and campaign management skills is your ability to communicate your analysis and recommendations to clients and colleagues alike. Our ideal candidate is someone who is fun to work with, can speak confidently on the value of our optimizations and work, and explain complex strategies in an easy to digest manner. Last but not least, you’re looking to join a fast-growing company that prides itself on education and thought leadership for our clients and the industry as a whole.

Digital Media Planner Duties & Responsibilities 1

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Digital Media Planner Requirements & Skills 1

Digital Media Planner Job summary 2

The Digital Media Planner will collaborate with the rest of the digital marketing team to develop and launch paid media campaigns that effectively and efficiently achieve Company’s strategic business goals. This role is responsible for strategy, execution, optimization, and projections for anything from brand awareness to demand gen programs. The ideal candidate loves to build relationships, thrives with negotiation and has their ear to the ground for new platforms and strategic tactics. This individual should have experience working directly with media outlets and communicating campaign parameters to creative teams. A background in B2B SaaS marketing and digital tactics is a huge plus. This role will work primarily in digital media buying but a background in traditional advertising is a huge plus. Understanding omnichannel campaigns and how to identify the right media mix to hit a target audience is a core element to success in this position.

Digital Media Planner Duties & Responsibilities 2

Digital Media Planner Requirements & Skills 2

Digital Media Planner Job summary 3

The Digital Media Planner will be responsible for working with clients, vendors, sites/publishers and the internal team to plan and buy digital media. The selected candidate will be a person who can: be an advocate for digital media advertising through clear and concise communications both at the client level and internally; keep up with digital ad industry research, trends, data, tactics, etc; and clearly demonstrate digital campaign effectiveness through various measurement & analytics.

Digital Media Planner Duties & Responsibilities 3

Digital Media Planner Requirements & Skills 3

Digital Media Planner Job summary 4

Digital Media Planner must have a solid foundation of knowledge and experience across all media channels, with an emphasis in B-to-B marketing and preferably digital. Have a proven ability to plan, execute and analyze digital campaigns across display, mobile, rich media and video. A firm understanding of both branding principles and ROI driving tactics will be critical for this position.

Digital Media Planner Duties & Responsibilities 4

Digital Media Planner Requirements & Skills 4

Digital Media Planner Job summary 5

We are looking for a Digital Media Planner, to work with our Sales and Account Teams as the thought leader for agency pitches and existing client opportunities. The candidate should have a proven ability to research, plan and build complex digital advertising campaigns, a passion for data and insights, a propensity to problem-solve, phenomenal attention to detail. Our ideal candidate is a self-motivated team player who loves figuring out how to reach and convert a brand’s best prospective customers, and who can engage clients with a compelling, and strategic story of how we’ll reach those targets. The candidate needs to be able to juggle multiple deliverables and deadlines, consistently delivering high-quality work with a positive attitude. The Digital Media Planner will be a key member of our Strategy team, and will collaborate with internal SEO, SEM, Digital Media, Creative and Analytics practice area teams, as well as Sales. This position will report to the Sr. Director, Digital Strategy & Planning.

Digital Media Planner Duties & Responsibilities 5

Digital Media Planner Requirements & Skills 5

Digital Media Planner Job summary 6

The Digital Media Planner will be responsible for helping to develop digital media strategies and plans to achieve clients’ goals. The selected candidate will be a person who can: help to lead internal media teams and educate external account/client teams; be an advocate for digital media advertising through clear and concise communications both at the client level and internally; stay up-to-date and equipped with digital ad industry research, trends, data, tactics, etc; and clearly demonstrate digital campaign effectiveness through various measurement & analytics.

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Digital Media Planner Requirements & Skills 6

Digital Media Planner Job summary 7

We currently have an opportunity as Digital Media Planner for one of our global brands. As Digital Media Planner you will be responsible for developing and demonstrating expertise in an array of advertising strategies utilizing tech-based buying and optimization tools to positively affect our client’s ROAS across search, display, social and video.

Digital Media Planner Duties & Responsibilities 7

Digital Media Planner Requirements & Skills 7

Digital Media Planner Job summary 8

We currently have an opportunity as Digital Media Planner for one of our global brands. As Senior Digital Media Planner will develop and maintain an intimate knowledge of client businesses and ensure all client media requirements are executed in a timely and accurate manner.

Digital Media Planner Duties & Responsibilities 8

Digital Media Planner Requirements & Skills 8

Digital Media Planner Job summary 9

We are looking for a dynamic Digital Media Planner to develop and implement digital media campaigns for our clients. You will work closely with other internal departments, including account management, strategy, and creative, to deliver seamless, integrated brand experiences. You should have a deep knowledge of digital media marketing and be able to translate a client's business objectives into a digital strategy. You should also monitor trends in the digital media landscape and identify new digital opportunities for our existing clients.

Digital Media Planner Duties & Responsibilities 9

Digital Media Planner Requirements & Skills 9

Digital Media Planner Job summary 10

We are looking for a Digital Media Planner.

Digital Media Planner Duties & Responsibilities 10

Digital Media Planner Requirements & Skills 10

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