Marketing Associate Job Description

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Marketing Associate Job Description

Job descriptions
Advertising, Arts, and Media

Job summary 1

This position’s role is to drive brand performance, grow brand equity, and share by activating distinctive consumer insights. The Marketing Associate supports the brand team’s pursuit of insights that enable the team to know its consumer deeply and create engaging brand experiences and supports the Manager in setting the brand’s consumer communications and innovation strategies. The Marketing Associate is responsible for the leadership and execution of projects related to the brand’s communications and innovation plans as defined by the Marketing Manager. This role interacts with agency partners in support of communications strategy, planning, and implementation. This role supports a brand’s communication and innovation activities by collaborating with sales, shopper marketing, operations, product development, and finance on various generating demand initiatives.

Duties & Responsibilities 1

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Requirements & Skills 1

Bachelor's Degree and a minimum of 3 years of work experience in consumer marketing, brand management, or product management; OR a Master’s Degree in Business, Marketing, MBA, or a related field is required.
Experience leading marketing communication projects including digital and media strategies is preferred
Experience in Consumer Packaged Goods Industry (CPG) is preferred
- Experience partnering with cross-functional teams and agency partners is preferred
- Experience developing strategic brand/product plans, such as communication campaigns, and commercialization strategies is preferred
- Experience leveraging data and trends to generate insights to understand consumer behavior is preferred

Job summary 2

We are looking for a Marketing Associate who will serve as a dedicated marketing, data, and content powerhouse across the station’s Sales and Solutions teams. From time to time, the Marketing Associate may manage assigned accounts in the role of a junior Marketing Consultant. The ideal candidate will be a well-organized multitasker with a passion for assisting others in the workgroup and contributing to the team’s success.

Duties & Responsibilities 2

Work efficiently with the team of Marketing Consultants (MC) and Management to support new and existing businesses in the achievement of substantial client and station growth
Provide world-class administrative support to the MCs and Management and customer service to existing and new clients
Drive research efforts to support MCs in selling integrated solutions to new and existing clients
Develop client-specific advertising solutions and associated sales collateral based on client’s needs and market opportunity
Process customer account orders and billing information with diligent attention to detail
- Manage preempts and develop make good plans to accurately represent client’s delivery requirements
- Serve as a trusted advisor by conducting high-quality business and industry analyses and reporting to internal teams and external clients
- Drive business goals by notifying the sales team of upsell and account expansion opportunities

Requirements & Skills 2

Job summary 3

We are recruiting for a Marketing Associate to join our team. This person will assist with the daily tasks associated with marketing.

Duties & Responsibilities 3

Requirements & Skills 3

Job summary 4

The company is seeking a Marketing Associate to create, develop and execute marketing campaigns. This individual will help grow POS revenue by increasing leads quickly and cost-effectively through creative inbound marketing campaigns. They will be passionate about reaching broader audiences online, through blogs, search engine marketing, etc. to build brand awareness. They will work with subject matter experts to develop, launch, evaluate, and optimize search engine optimization (SEO), content, and social marketing campaigns that bring qualified prospects to our website. The Marketing Associate will adapt well to a fast-paced, ever-changing environment, and will be excited about learning new skills, digital marketing technologies, and developing new marketing strategies.

Duties & Responsibilities 4

Develop messaging that is effective across different media and personas including corporate websites, blogs, white papers, case studies, PPTs, etc.
Create, develop, and execute inbound marketing campaigns using compelling content
Comfortable working with marketing automation platforms, especially HubSpot and other marketing technology tools
Provide input to create designs based on best practices and the brand book
Design programs as well as build and implement creative calls to action maps based on buyer personas/pain matrix identification
- Create, write, and execute content management efforts such as website content, sales collateral, blog posts, press releases, use cases, newsletters, and emails
- Drive marketing content initiatives that build our band awareness and drive revenue with intriguing thought leadership content across multiple media channels
- Manage campaigns across social media and web platforms

Requirements & Skills 4

Job summary 5

We are seeking a Marketing Associate to join our team.

Duties & Responsibilities 5

Partner with Product Managers to source new products by reviewing customer comments and returns and completing competitor product reviews.
Communicate with vendors to maintain relationships and solve issues.
Support the catalog preparation processes and participate in catalog meetings.
- Collaborate with key Creative, Purchasing, and Pricing stakeholders.
- Work with the Quality Control team to maintain product quality and consistency.
- Visit vendors and attend product tradeshows to increase knowledge of manufacturing processes and market trends.

Requirements & Skills 5

Bachelor's degree.
- Proficient in Microsoft Office, especially in Excel.
- Organized and analytical with relentless attention to detail.
- Available for travel to tradeshows and vendor locations.

Job summary 6

We are seeking a detail-oriented Marketing Associate who has strong written and oral communication skills.

Duties & Responsibilities 6

Creation of PowerPoint presentations, database management, and sales report maintenance
Input and maintain orders, including revisions due to program changes
Efficiently work with the team of Marketing Consultants/Management team
- Effectively work with the sales team in obtaining creative materials and generating support materials for local/digital sales presentations
- Various administrative duties and contract management
- Other responsibilities as assigned.

Requirements & Skills 6

Skilled with Microsoft Excel, PowerPoint, and Word Duties
Learn to perform work using OSi or Wide Orbit traffic systems, Matrix, MediaLine, Ad Connections, Sell CRM, Google Analytics, and Outlook
Great attention to detail and strong organization skills are essential
- Strong analytical ability and understanding of data-driven systems
- Ability to meet strict deadlines while maintaining accuracy
- Able to work directly with clients on resolving issues with professionalism and patience

Job summary 7

We are seeking a Marketing Associate to join our team! You will be responsible for gathering and analyzing key market information, as well as identifying areas of improvement to increase company revenue and brand.

Duties & Responsibilities 7

Conduct market research to determine the potential of products and services
Perform analysis of market strengths, weaknesses, opportunities, and threats
- Development and implement innovative marketing campaigns
- Translate complex data into simple graphs and text
- Compile and present data for other departments

Requirements & Skills 7

Previous experience in market research or other related fields
- Familiarity with quantitative and qualitative data collection
- Strong analytical and critical thinking skills
- Strong communication and presentation skills

Job summary 8

We are interested in hiring a Marketing Associate. The Marketing Associate candidate should have 1+ years of marketing and/ or sales experience.

Duties & Responsibilities 8

Coordinate with external and internal cross-functional teams (corporate marketing, sales, and vendors, etc.) to develop and implement strategies and plans of action for clientele
- Develop promotional tools and tactical strategies that are consistent with brand strategies and are easy for the field to use as meaningful to the clients
- Manage and develop all Marketing Associates into a TOP performing Marketing Associate
- Grow and interact collaborative relationships across all levels of the organization to clearly articulate brands strategies and vision

Requirements & Skills 8

1+ years of Marketing AND/OR sales experience
Bachelor’s Degree preferred but not required
Strong organizational, interpersonal and teamwork skills

Job summary 9

We are looking for a Marketing Associate.

Duties & Responsibilities 9

Manage lead generation and tracking using the CRM Salesforce, the marketing automation system Pardot, social media platforms, web traffic tracking systems, and other marketing tools. Manage and build the current database for both business units
Create content using these marketing tools, including regular marketing emails, social media posts, website content, conference materials, print collateral, and other communications as needed for both business units
Manage all social media engagement on LinkedIn, Twitter, and Facebook for both business units, plus Instagram
- Provide support for sales and marketing efforts including planning for trade shows and meetings, scheduling teleconferences and client visits, assembling study quotes, and updating websites
- Track and trend metrics for all marketing activities and present them to stakeholders to aid upper management in decision-making
- Manage website curation and update with company news and product offerings using web development tools (WordPress), acting as the lead and point of contact for major website redesign projects with the help of outside website developers

Requirements & Skills 9

Great Communication skills
BA in Marketing or Communications preferred
Internship preferred

Job summary 10

As a Marketing Associate, your primary objective is to support the marketing function to execute short and long-term marketing plans that drive sales, traffic, and Net Operating Income growth. You will support the marketing function in terms of implementing marketing strategies, interpretations, and execution of national and development center marketing programs, campaign execution, and measurement ensuring that business needs and KPIs are met while supporting the Sr. Director of Marketing in the day-to-day operations of the central marketing team.

Duties & Responsibilities 10

Work/partner with Sr. Director of Marketing, National Marketing team, and Shopping Center Management teams to achieve marketing objectives and KPIs
Assist the Sr. Director of Marketing in the production and execution of marketing programs, branded elements, and communication
Develop and execute annual Marketing Action Plans in partnership with the Sr. Director of Marketing
Define, communicate, and maintain high standards of customer service
- Manage administration of budgets, including invoice processing and expense reports
- Execute to best practice standards that best represent the brand and deliver the ultimate customer experience
- Understand digital and social media channels and platforms in conjunction with traditional media and marketing channels

Requirements & Skills 10

College degree preferred
Minimum of 3 to 5 years of marketing and/or related experience required
Strong organizational ability and can effectively manage multi projects in a fast-paced environment
Must be a strategic and analytical thinker
Must demonstrate strong verbal and written communication skills
Excellent people skills along with problem-solving and time management ability
- Must possess the ability to manage budgets and have solid accounting skills
- Must be proficient in basic Microsoft Office platform and Internet
- Must be flexible and able to occasionally travel and work at events which may include nights, weekends, and holidays

Frequently asked questions

What Is The Description Of marketing Associate?

A marketing associate is a professional who helps companies or organizations promote their products or services to potential customers. Their main responsibility is to support marketing campaigns by executing a variety of tasks. These tasks may include market research, advertising, social media management, email marketing, content creation, event planning, and public relations.

Marketing associates work closely with marketing managers, sales teams, and other departments to ensure that marketing efforts align with the company's goals and objectives. They may also analyze data to evaluate the effectiveness of marketing campaigns and make recommendations for improvement.

To be successful in this role, a marketing associate should have excellent communication skills, both written and verbal, as well as strong organizational and analytical abilities. They should also be familiar with various marketing techniques and tools, such as Google Analytics, SEO, and PPC advertising. A degree in marketing, business, or a related field is usually required for this position.

What Does A marketing Associate Do?

A marketing associate plays an important role in promoting a company's products or services to potential customers. Here are some of the common tasks that a marketing associate might perform:

Conduct market research: A marketing associate may perform research to understand the target audience and their preferences, identify competitors and market trends, and develop strategies accordingly.

Develop marketing materials: This could include writing and designing brochures, flyers, emails, social media posts, and other marketing materials that will be used in campaigns.

Manage social media: A marketing associate may manage the company's social media channels, create content for them, and track engagement metrics.

Coordinate events: Marketing associates may be responsible for planning and coordinating events such as conferences, trade shows, and product launches.

Analyze data: Marketing associates may use tools such as Google Analytics to analyze data related to website traffic, social media engagement, and email campaigns to identify areas for improvement.

Work with other teams: Marketing associates often collaborate with sales teams, product development teams, and other departments to ensure that marketing efforts align with the company's overall strategy.

Overall, a marketing associate is responsible for supporting the company's marketing efforts and helping to drive growth and revenue.

Olivia Powell
Recruiting expert

Last updated Sep 22

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Marketing Associate Job Description

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Frequently asked questions

What Is The Description Of marketing Associate?

What Does A marketing Associate Do?

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