Ecommerce Manager Job Description

Job summary 1

Reporting to the VP of eCommerce & Digital Marketing, the eCommerce Manager should have strong analytical skills and a deep understanding of e-commerce product management. Through managing the overall web process, this individual will own and execute the product assortment strategy needed to maximize sales, customer acquisition, and retention.

Duties & Responsibilities 1

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Requirements & Skills 1

Job summary 2

We are currently hiring an eCommerce Manager. A successful incumbent is expected to Drive sales and overall P&L impact for the business in alignment with business objectives and manage day-to-day activities and relationships with Company retail to strengthen the overall partnership and achieve mutual business goals.

Duties & Responsibilities 2

Requirements & Skills 2

Job summary 3

eCommerce Manager is responsible for driving commercial and operational improvement initiatives across regional digital and eCommerce domains. This role is focused on identifying, prioritizing, and resolving key process and system issues impacting regional sales targets, across digital commercial channels. This role highly contributes to regional digital strategy creation and execution along with regional and global alignments. It requires basic project management knowledge and good influencing skills to manage stakeholders with potentially different priorities and the ability to work with a team of indirect reports from different functions. eCommerce Manager is focused on data-driven decision-making, bottom-line results, improving customer satisfaction, and establishing a best practice sharing culture are key ingredients for this role.

Duties & Responsibilities 3

Requirements & Skills 3

Job summary 4

The eCommerce Manager will develop and implement the eCommerce Product strategy for our website to drive web sales growth, conversion, and improvements in the customer experience. The role will include, but not be limited to, functional and customer experience enhancements, and collaboration with marketing, merchandising, and e-commerce teams to deliver capabilities that maximize product conversions that expand new customers and retain existing customers. The eCommerce Manager is responsible for leading a collaborative cross-functional team (merchandising, content management, e-commerce) to execute e-commerce product content enhancements that meet or exceed online goals. Further, the Manager will drive engagement of the website across the broader organization while collaborating within departments to support business strategies via the web.

Duties & Responsibilities 4

Requirements & Skills 4

Job summary 5

The eCommerce Manager will be responsible for defining national and state-level market strategies which ensure online sales growth and market adoption of the Company’s eCommerce platform. In this role, he/she will be responsible for partnering with suppliers, digital marketing, and sales leadership to define eCommerce programs for online sales to on and off-premise customers. The eCommerce Manager will also be responsible to translate new features or opportunities to the delivery team; playing a key role between suppliers, marketing, sales, and IT to deliver eCommerce sales targets to exceed defined financial expectations by performing the following duties.

Duties & Responsibilities 5

Requirements & Skills 5

Job summary 6

We are hiring an eCommerce Manager to join its rapidly-expanding digital commerce team. This person will be responsible for building and managing the execution of eCommerce go-to-market plans, including business requirements development, vendor selection, technical implementation, sales and marketing, and launch and post-launch monitoring. Additionally, he or she will be responsible for developing post-launch marketing and operations plans that integrate with existing Company systems and processes, such as digital marketing, content management, product management (adding/removing/updating products), customer support, and fulfillment. The ideal candidate will have launched new e-commerce websites or marketplaces. He or she will have an operational mindset mind, keen communication skills, the ability to project manage multiple deliverables, an interest in apparel retail, and a can-do attitude. He or she will be adept at spearheading projects that require leadership through others, particularly those outside of his or her department. Additionally, the eCommerce Manager will be an evangelist for emerging markets and new digital sales channels with an instinct for commercially viable opportunities.

Duties & Responsibilities 6

Requirements & Skills 6

Job summary 7

We are hiring an eCommerce Manager to join its rapidly-expanding digital commerce team. This person will be responsible for building and managing the execution of eCommerce go-to-market plans, including business requirements development, vendor selection, technical implementation, sales and marketing, and launch and post-launch monitoring. Additionally, he or she will be responsible for developing post-launch marketing and operations plans that integrate with existing Company systems and processes, such as digital marketing, content management, product management (adding/removing/updating products), customer support, and fulfillment. The ideal candidate will have launched new e-commerce websites or marketplaces. He or she will have an operational mindset mind, keen communication skills, the ability to project manage multiple deliverables, an interest in apparel retail, and a can-do attitude. He or she will be adept at spearheading projects that require leadership through others, particularly those outside of his or her department. Additionally, the eCommerce Manager will be an evangelist for emerging markets and new digital sales channels with an instinct for commercially viable opportunities.

Duties & Responsibilities 7

Requirements & Skills 7

Job summary 8

We are seeking an eCommerce Manager. The eCommerce Manager will be responsible for all site operations, user experience, site merchandising, and fulfillment for Company’s eCommerce business. The ideal candidate is a growth-minded, customer-obsessed leader who will deliver a relevant, brand-right Company eCommerce experience. This is a full-time position reporting directly to the CEO.

Duties & Responsibilities 8

Requirements & Skills 8

Job summary 9

We are looking for an eCommerce Manager to help lead our Digital department. You will lead a team to manage operations, grow the business and set the strategic vision for omnichannel business programs, including local same-day delivery and our marketplace channel.

Duties & Responsibilities 9

Requirements & Skills 9

Job summary 10

The eCommerce Manager works directly with our Director of Digital Marketing, Graphics/Web division, and content team. This position requires someone with a passion for marketing and e-commerce who is looking for the opportunity to dive headfirst into their new role and help execute a bold and aggressive vision.

Duties & Responsibilities 10

Requirements & Skills 10

Frequently asked questions

What Does an eCommerce Manager Do?

An eCommerce Manager is responsible for overseeing the online sales of a company. Their primary role is to develop and implement strategies to drive online sales, increase customer engagement, and improve customer experience. Here are some of the specific duties and responsibilities of an eCommerce Manager:

Develop and implement eCommerce strategies: The eCommerce Manager is responsible for developing and implementing strategies to increase online sales. They need to have a deep understanding of the market, the target audience, and the competition to develop effective strategies.

Manage the eCommerce website: The eCommerce Manager oversees the development, maintenance, and updating of the company's eCommerce website. They ensure that the website is user-friendly, easy to navigate, and offers a seamless shopping experience.

Drive traffic to the eCommerce website: The eCommerce Manager is responsible for driving traffic to the company's website through online marketing and advertising campaigns, SEO, and other digital marketing channels.

Manage product listings: The eCommerce Manager is responsible for managing the product listings on the website, including product descriptions, images, pricing, and inventory levels.

Analyze and report on eCommerce performance: The eCommerce Manager analyzes data from the website and other digital marketing channels to track performance and identify opportunities for improvement. They provide regular reports on sales, traffic, and customer behavior to inform business decisions.

Manage customer service: The eCommerce Manager oversees customer service for the website, including responding to customer inquiries and resolving any issues that arise.

Collaborate with other teams: The eCommerce Manager collaborates with other teams within the company, such as marketing, sales, and product development, to ensure that eCommerce strategies align with overall business goals.

Overall, the eCommerce Manager plays a crucial role in driving online sales and improving customer experience. They need to have a deep understanding of digital marketing, website development, and eCommerce trends to be successful in their role.

What makes a good eCommerce Manager?

A good eCommerce Manager should possess a combination of skills, knowledge, and experience that enable them to drive online sales and improve the customer experience. Here are some of the key qualities of a good eCommerce Manager:

Strong digital marketing skills: A good eCommerce Manager should have a deep understanding of digital marketing channels such as social media, email marketing, and paid advertising. They should know how to create effective campaigns that drive traffic and sales to the website.

Analytical mindset: A good eCommerce Manager should be analytical and data-driven. They should be able to analyze data and make data-driven decisions to improve website performance, customer experience, and sales.

Technical expertise: A good eCommerce Manager should have technical expertise in website development, website design, and content management systems. They should know how to work with developers to ensure that the website is user-friendly and easy to navigate.

Customer-centric mindset: A good eCommerce Manager should be customer-focused and be able to identify ways to improve the customer experience. They should be able to understand the needs and preferences of the target audience and create a seamless shopping experience.

Strong communication skills: A good eCommerce Manager should be an effective communicator. They should be able to clearly communicate their ideas, strategies, and plans to other teams within the company and work collaboratively with them to achieve business goals.

Strategic thinking: A good eCommerce Manager should have strong strategic thinking skills. They should be able to develop long-term plans and identify opportunities for growth and expansion.

Adaptability: A good eCommerce Manager should be adaptable and able to adjust to changing market conditions, new technologies, and customer preferences.

Overall, a good eCommerce Manager should have a combination of digital marketing skills, technical expertise, analytical mindset, customer-centric mindset, communication skills, strategic thinking, and adaptability. These qualities can help them drive online sales and improve the customer experience.

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