Personal Banker Job Description

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Personal Banker Job Description

Job descriptions
Banking and Financial Services

Job summary 1

As a Personal Banker you will report to the Manager. A Personal Banker is responsible for acquiring new consumer and small business clients, expanding relationships with existing clients, and helping clients achieve confidence in their financial wellness. Develops a comprehensive understanding of client needs by utilizing the Financial Wellness Guide. A Personal Banker effectively manages existing clients/book of business to support the retention and growth of profitable client relationships through sales of deposit, loan, and investment products (with appropriate licensing). Recommends products and services to help the client achieve financial goals and the team achieve business goals.

Duties & Responsibilities 1

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Requirements & Skills 1

High School Diploma, GED or equivalent experience
1 year of experience in developing current and new customer relationships, achieving sales goals, and building referral sources
Foundational knowledge of sales and service techniques with consumers and small businesses, including tele-consulting, outside calling, prospecting, and networking
Demonstrated experience with influencing business partners, as this role will require significant influence of partners such as Key Investment Services, Mortgage, and Business Banking sales professionals
Demonstrated ability to build and leverage Centers of Influence (COIs) to further promote business
Demonstrated strong customer service skills
- Excellent communication skills and ability to work in a team environment
- Working knowledge of PC (MS Windows and Office Products including Word, Excel, etc.)
- Ability to work branch hours to include weekends and occasional evenings

Job summary 2

A Personal Banker exemplifies quality service standards while providing a variety of banking solutions and recommending and selling bank products and services. Performs a variety of routine banking transactions, while supporting the Manager in achieving quality service and complying with operational procedures.

Duties & Responsibilities 2

Requirements & Skills 2

Job summary 3

As a Personal Banker, you will deliver exceptional customer experience, build relationships, and help consumer and small business customers succeed financially. You will engage customers in conversation and ask questions to understand what's most important to them allowing you to provide products, services, and digital options that align with their needs and help make banking easier for them.

Duties & Responsibilities 3

Building relationships with customers through proactive outreach and follow-up, asking questions, and learning about their financial needs
Deep knowledge of bank products and services and connecting those to customer needs
Building relationships with branch team members and partners, allowing you to work together to best serve customers
- Opening new accounts, completing service requests, and submitting credit applications
- Inform customers of self-service digital options and demonstrate them to customers
- Serving as a risk leader and following policies and procedures

Requirements & Skills 3

2+ year of experience interacting with people
Customer service focus with experience handling complex transactions across multiple systems
Experience proactively engaging with customers through outreach via phone or email
Ability to influence, educate, and connect customers to technology
- Ability to help customers succeed financially by offering introductions to additional team members as appropriate
- Ability to meet or exceed performance objectives
- Ability to interact with integrity and professionalism with customers and team members

Job summary 4

The Personal Banker assists members with a full range of financial products and services in a retail branch setting, including banking transactions, product sales, handling negotiables, and offering excellent service. The incumbent performs all duties in compliance with regulatory requirements and with minimal supervision.

Duties & Responsibilities 4

Performs a wide variety of banking transactions with minimal supervision.
Opens new member accounts and processes loan applications.
Delivers exceptional member service, ensuring requests and/or issues are researched and resolved promptly.
Participates in offsite business development events, such as Member Company wellness fairs and community activities, and activities, such as phone campaigns.
Meets or exceeds sales goals ethically and in compliance with regulatory requirements.
Enters qualified sales referrals into the designated tracking system.
- Receives and dispenses various denominations of coin and currency.
- Processes all transactions accurately and efficiently while maintaining member confidentiality.
- Opens, closes, and balances cash drawer daily, ensuring the proper handling of cash and negotiables.

Requirements & Skills 4

Job summary 5

In this role, you will provide uncompromising service by building enduring relationships, communicating, referring, and selling products to meet members' needs. You will participate in the acquisition, retention, and expansion of members and prospective members through a variety of sales and service activities. This position cross-sells traditional and nontraditional products and services while maintaining existing member relationships and developing new member relationships. You will accurately process various types of transactions for members.

Duties & Responsibilities 5

Proactively learns about current or potential goals of members and offers appropriate financial solutions.
Proactively follows up with new members by phone and email to ensure a positive experience.
Researches and proactively contacts existing members to retain and expand relationships with appropriate financial solutions.
Opens and processes complex deposit accounts such as Trusts and IRAs which require additional knowledge and processing.
- Works with the real estate lending team to meet member needs regarding homeownership and investment properties.
- Answers questions and/or resolves complex problems on member accounts using all channels.
- This requires the ability to troubleshoot with the member online banking, mobile banking, bill payment services, and other methods of accessing credit union information.

Requirements & Skills 5

High school diploma or general education degree (GED); with strong knowledge of financial institution products and services.
Proven sales experience and the ability to cross-sell credit union products are required.
Strong customer service and interpersonal skills are essential.
Excellent communication skills, along with a demonstrated ability to meet set goals
Minimum two years experience in a financial institution.
- Ability to read and comprehend simple instructions, short correspondence, and memos.
- Ability to write simple correspondence.
- Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization.

Job summary 6

Under immediate direction, Personal Banker provides exceptional customer service, involving receipt and payment of cash, while working in a high volume, sales environment.

Duties & Responsibilities 6

Requirements & Skills 6

Required to stand or walk for extended periods dependent upon branch location
Ability to work in a high-volume, stressful, and noisy environment
Operate a computer and other office machinery
Ability to lift to 25 lbs
Six months of work experience in a retail or customer service environment preferred
Must be able to get along with co-workers and work effectively in a team environment
- Must be able to work a flexible schedule including evenings, weekends, and holidays
- High school diploma, high school equivalency or currently attending high school
- At least 18 years of age

Job summary 7

We’re looking for the next generation of Personal Bankers - those with a passion for growing a long-term career, building relationships, and working with a team of client professionals. The Personal Banker role is meant for those looking to make a real impact and build a career in financial services. The role is ideal for those who have a passion to engage and educate clients with our industry-leading digital banking solutions. As a Personal Banker, you’ll introduce clients to the various high-tech and high-touch choices they have to do their banking in ways that are most convenient for them.

Duties & Responsibilities 7

Continuously learn and advance your career goals through intentional career paths to the next best role.
Use resources and innovative technologies to optimize the client experience.
- Confidently build relationships with clients by using a defined consultative questioning approach that will help you gain in-depth knowledge of clients’ financial life priorities and connect them to our solutions that meet their financial goals.
- Expand your business knowledge and network by partnering with experts in small business, lending, and investments.
- Become an expert in using digital resources and technologies to optimize the client’s digital banking preferences.

Requirements & Skills 7

Job summary 8

A Personal Banker delivers the best banking experience—resulting in lasting relationships. Provides products and services to deliver all capabilities of the Bank to customers.

Duties & Responsibilities 8

Deliver outstanding service to our customers to meet established goals.
Use a consultative sales approach to make appropriate product and service recommendations ensuring delivery of the full scope of the bank's capabilities and fulfilling customers’ stated and unstated needs.
Uncover and escalate referral opportunities to the appropriate Specialist partner, ensuring timely follow-up.
Ensure customers are introduced to appropriate team members to ensure seamless relationship management and to leverage specialists’ knowledge and experience for additional opportunities.
- Maintain good working knowledge of the bank’s full scope of products and services to make appropriate recommendations and referrals.
- Expand new and existing client relationships.
- Complete new customer/new account onboarding activities as prescribed.

Requirements & Skills 8

4-year degree or a combination of post-secondary education with commensurate sales and service experience instead of financial services experience.
Demonstrated Sales & Service experience that includes proven success in establishing and meeting sales goals
- Experience in the use of personal computers, Microsoft Word, Excel, and Outlook.
- High School diploma or equivalent.
- Some college-level coursework is desirable.

Job summary 9

The Personal Banker is responsible for presenting our products and services to both prospective and current customers while maintaining a high level of customer service.

Duties & Responsibilities 9

Requirements & Skills 9

High School degree or equivalent required.
College degree in business or related field a plus.
Minimum one year of personal banking or customer service experience required.
Proven track record of sales experience preferred.
- Excellent interpersonal, verbal, and written communication skills and confidence when speaking with internal and external customers.
- Familiarity with word processing programs preferred. Knowledge of spreadsheets and bank systems is a plus.
- Travel within the bank's footprint, to assist other branches or attend meetings, training, and seminars as scheduled.

Job summary 10

We are looking for an experienced Personal Banker.

Duties & Responsibilities 10

Providing members with sound financial advice while educating them on the features and benefits of financial institution products and services.
Opening and processing all types of deposit and loan accounts including complex retail products.
Acquiring and establishing relationships with consumer and small business members while expanding relationships with existing members.
- Utilizing professional, consultative selling skills to develop a comprehensive understanding of member needs. Makes relevant, beneficial product recommendations that assist members in achieving their financial goals.
- Responding to member requests, problems, and complaints in a solution-driven manner.
- Remaining current on products, policies, and procedures as well as State and Federal regulations and guidelines.

Requirements & Skills 10

Previous experience in a sales and service environment within a financial institution is preferred
- Ability to learn and apply new technologies, processes, and procedures promptly.
- Professional and friendly communication style.
- Previous experience in a sales and service environment within a financial institution is preferred.

Frequently asked questions

What makes a good personal banker?

A good personal banker is someone who has a strong combination of technical skills and interpersonal skills, which allow them to provide excellent customer service while also delivering the financial products and services that their clients need. Some of the key qualities that make a good personal banker include:

Strong communication skills: Personal bankers need to be able to communicate effectively with their clients, whether in person, over the phone, or through written correspondence.

Technical expertise: Personal bankers need to have a strong understanding of financial products and services, including banking, lending, and investment products.

Sales skills: Personal bankers need to be able to identify the financial needs of their clients and recommend appropriate products and services that meet those needs.

Customer service orientation: Personal bankers need to be committed to providing excellent customer service and building strong relationships with their clients.

Attention to detail: Personal bankers need to be highly organized and detail-oriented, especially when it comes to managing client accounts and financial transactions.

Analytical skills: Personal bankers need to be able to analyze financial data and make informed recommendations to clients.

Ethical conduct: Personal bankers need to adhere to high ethical standards, including maintaining client confidentiality and avoiding conflicts of interest.

Adaptability: Personal bankers need to be able to adapt to changing market conditions, regulatory requirements, and client needs.

Overall, a good personal banker is someone highly skilled, customer-focused, and committed to providing the highest level of service and expertise to their clients.

What does the word personal banker mean in a job title?

In a job title, a personal banker is typically an individual who works in the banking industry and provides financial services and advice to individual customers, also known as retail customers. The personal banker is responsible for building relationships with customers and offering customized financial solutions to meet their individual needs.

The specific job duties of a personal banker may vary depending on the bank or financial institution but typically include:

Managing customer accounts: Personal bankers are responsible for opening and closing accounts, maintaining account information, and ensuring that customer information is accurate and up-to-date.

Providing financial advice: Personal bankers help customers make informed decisions about their finances by offering advice on banking products, investment options, and other financial matters.

Offering banking products: Personal bankers offer a range of banking products, such as checking and savings accounts, credit cards, loans, and investment options.

Cross-selling: Personal bankers may recommend additional products or services to customers to help them achieve their financial goals.

Meeting sales targets: Personal bankers are typically expected to meet sales targets and generate revenue for the bank.

Resolving customer issues: Personal bankers may be responsible for resolving customer issues, such as disputes over fees or errors on account statements.

Overall, the job of a personal banker is to build relationships with customers, provide financial advice and solutions, and promote banking products and services to meet the needs of retail customers.

What are personal banker skills?

Personal bankers need a diverse set of skills to effectively manage customer accounts, provide financial advice, and promote banking products and services. Some of the key skills required for this role include:

Communication: Personal bankers need excellent communication skills to effectively communicate with customers and colleagues, whether in person, over the phone, or through written correspondence.

Sales and marketing: Personal bankers need to have strong sales and marketing skills to promote banking products and services to customers and generate revenue for the bank.

Customer service: Personal bankers need to be committed to providing excellent customer service and building strong relationships with customers.

Financial analysis: Personal bankers need to have strong analytical skills to analyze customer financial information and recommend appropriate banking products and services.

Attention to detail: Personal bankers need to be highly organized and detail-oriented, especially when it comes to managing customer accounts and financial transactions.

Technical expertise: Personal bankers need to have a strong understanding of banking products and services, including checking and savings accounts, credit cards, loans, and investment options.

Adaptability: Personal bankers need to be able to adapt to changing market conditions, regulatory requirements, and customer needs.

Problem-solving: Personal bankers need to be able to identify problems and find effective solutions, whether related to customer accounts or banking products and services.

Overall, personal bankers need to have a strong combination of technical skills and interpersonal skills, which allow them to provide excellent customer service while also delivering the financial products and services that their customers need.

Olivia Powell
Recruiting expert

Last updated Oct 6

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Personal Banker Job Description

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Frequently asked questions

What makes a good personal banker?

What does the word personal banker mean in a job title?

What are personal banker skills?

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