PPC Manager

We are looking for someone with a passion for PPC strategy and the ability to create and implement new strategies without taking direction from us. This position is perfect for people who are results-driven and task-oriented. If you love it when people get the hell out of your way and let you do your job, do we have the position for you! 

• We have a team of project managers who are great at sweet-talking clients and handle all of the reports, day-to-day tasks, and small talk.

• We have a team of web developers to take over the code and make web changes as needed.

• This allows you to purely be focused on Paid Marketing Channels so that you don’t have to be bogged down by silly things like client chitchat or page speed audits- we have people for that. 

Our team is fun and relaxed (especially our furry mascot!) but understand that work comes first. We believe in offering more than the standard benefits (which we also offer), we offer a company that invests in its employees- which is why most of our small team have been with us from almost the beginning. Invest in people, keep a tight crew, and don’t believe in entertaining the bullshit.

Your day-to-day activities include:

• Expert in written and verbal English 

• Be able to write expert ad copy in English

• Launching and optimizing PPC campaigns

• Make sure tracking is set up for transparent reporting for team and clients

• Creating compelling ad copy and directing the creation of display ads

• Managing campaign expenses, staying on budget, and estimating monthly costs

• Analyzing performance and implementing appropriate action plans to achieve target metrics

• Calculating and proving ROI for your clients

• Implementing and verifying goal tracking

• Producing reports that assess performance, pinpoint issues and identify new opportunities

• Keeping abreast of PPC and SEM trends

• Providing feedback and insight to fellow team members

What you bring to the team:

• Must have at least 5+ years of recent experience managing Google Ads campaigns (preferably in an agency environment)

• Building and running both lead gen and shopping campaigns

• Proficiency in keyword analysis, conversion analysis, and landing page analysis

• Experience in data analysis and reporting

• Working knowledge of analytics tools (Google Analytics)

• Sound communication and facilitation skills to manage projects and positively influence collaborators

• Strong sense of ownership, drive and urgency

• Google Ads Certification

Bonus Skills:

• Experience utilizing Google Tag Manager

Platforms you must be an expert on:

• Google

• LSA

• Search

• Display

• Retargeting

• Merchant Center

• GMB

• Youtube

• Bing

• Adroll

• Facebook/IG

• Others as needed

• Call Tracking Metrics

• Google Analytics

• Google Tag Manager

Success For This Position

• Take an account (either new or current) and take ownership of strategy and implementation (for the success of the account)

• Must be able to set up a new account and all tracking for it perfectly. Must be able to clearly define and track goals, and fix tracking when necessary

• Should be able to justify work done as a direct result of effort. Success is defined by the client given goals (such as ROAS, CPA, ETC)

Conditions:

• 100% remote full-time job

• Working schedule is 9 am - 5 pm EST (in 3-4 months it could be flexible)

• Opportunity to grow with the US-based developing company

• A team of professionals

• Career growth opportunities

• Access to the most up-to-date industry tools & software

• Steady work

Employer uses time tracking software.

Selection process:

1. 30-minute interview with Talent Acquisition

2. Skill assessment

3. 1-hour call with Employer

4. DISC assessment

If this sounds like your kind of thing – we want to talk to you!