Digital Marketing VA Specialist

We are seeking a highly organized and proactive Virtual Assistant and Social Media Manager with strong digital marketing skills to support our business operations and elevate our clients’ online presence. This role involves a combination of administrative tasks, social media management, and digital marketing responsibilities. The ideal candidate is tech-savvy, creative, and capable of multitasking in a fast-paced environment. Minimum 100Mbps Internet Speed.

About Us:

We are a leading tech-enabled business support company, providing tailored solutions to deliver outcomes, drive profitability, and elevate the customer experience.

Salary posted is BASE salary. There are financial incentives available.

Responsibilities

Calendar Management:

• Oversee Client Content Calendars and circulate them for approval.
  
• Ensure timely follow-up on client approvals.
• Adhere to deadlines for achieving client objectives.

Data Entry:

• Maintain databases for clients
  
• Reformat client databases in accordance with platform-specific guidelines for seamless importing into the clients' database.
• Ensure data is entered in accordance with established guidelines and standards.
• Compliance with written guidelines and procedures

Social Media Management:

• Develop and execute a social media content strategy across platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
  
• Create engaging and visually appealing content, including graphics, videos, and written posts.
• Schedule and publish social media posts, responding to comments and messages.
• Monitor social media analytics and adjust strategies to optimize engagement and growth.
• Provide analytics to the client to demonstrate the worth of the service they have invested in.
• Stay updated on social media trends and algorithms.

Digital Marketing:

• Plan and execute digital marketing campaigns, including email marketing, PPC advertising, and SEO.
  
• Create and optimize landing pages for lead generation.
• Conduct keyword research and optimize website content for search engines.
• Collaborate with team members to develop and implement marketing strategies.

Client Support:

• Provide excellent customer service by responding to inquiries and assisting clients via email and texting platforms.
  
• Manage client relationships, including follow-ups and feedback collection.

Online research:

• Gather information and data as needed.
  
• Ensure that research is relevant to the client's geographic location and aligns with their specific target audience.

Functional Computer Skills:

• Proficiency in using spreadsheet & task management software (e.g., Microsoft Excel, Google Sheets, Asana, Monday.com).
  
• Basic understanding of data entry software and tools.
• Adeptness in utilizing social media scheduling software.
• Ability to troubleshoot and resolve minor computer-related issues.

Technology and Internet Access:

• Access to a personal computer
  
• Desktop is preferred but not required
• Possess reliable internet access to ensure continuous work capabilities.
• Backup internet is preferred but not mandatory.
• Ability to navigate online resources and communicate effectively using digital platforms.

Qualifications:

• Proven experience as a virtual assistant, social media manager, or digital marketing specialist.
• Exceptional comprehension of written English
• Understand and interpret detailed instructions, documents, and communication accurately.
• Proficiency in social media platforms and social media management tools.
• Highly organized and detail-oriented.
• Ability to work independently and meet deadlines.
• Ability to multitask and prioritize tasks effectively.
• Creative thinking and problem-solving abilities.

Benefits:

• Work From Home
• Paid Time Off package